Oak View Group (OVG) is a Los Angeles-based site development, advisory and investment company expanding across Canada, through a partnership with the Hamilton Urban Precinct Entertainment Group (HUPEG) to redevelop the arts and entertainment in the Canadian city of Hamilton, including the FirstOntario Center arena.
The deal marks OVG’s first development property in Canada and will also serve as a launching point for OVG’s Canadian office.
The news comes shortly after OVG merged with Spectra, a Philadelphia-based venue management and hospitality provider.
Specializing in sports and live entertainment, OVG currently owns the Climate Pledge Arena in Seattle, Washington, which is home to the NHL Seattle Kraken, and the UBS Arena in Belmont, New York, which is home to the New York Islanders. It is also building and will currently operate the Santa Giulia Arena in Milan, Italy, in partnership with Live Nation.
HUPEG is a private consortium led by Carmen’s Group and Mercanti Family & Associates, and was selected to renovate the neighborhood by Hamilton City Council in June 2020, with a 49-year framework agreement.
Work is expected to begin in fall 2022, according to the companies, and is expected to take place over two years and be completed in two phases.
As detailed in a June press release, HUPEG proposed that improvements to the arena include a new exterior facade and video board, an expanded lobby level, and a new curtain system for the upper bowl balcony. .
The project is expected to deliver an âimproved fan experienceâ with ânew and improved food and drink offerings, premium and club spaces, investments in technology and connectivity,â the two companies say.
The design of the renovation will be led by BBB Architects, who managed the renovation of Madison Square Garden in New York City.
âWe believe Hamilton is the ideal market to plant our first OVG Canada flag. “
Tim Leiweke, OVG
Tim Leiweke, CEO of OVG and Former President of Maple Leaf Sports & Entertainment of Canada, said, âI have been very fortunate in my career to be part of the Toronto community and to live in Canada.
âI have seen with my own eyes the continued growth of Metro Toronto, and we believe Hamilton in particular needs a place that reflects growth, big fans and the community, which therefore requires development. new facilities and the creation of new opportunities.
âWe believe Hamilton is the ideal market to plant our first OVG Canada flag and will be a venue that complements Toronto and the Scotia Bank Arena.
âWe believe there is a need, an opportunity to transform the current arena and we are extremely excited to partner with the City of Hamilton and HUPEG on their vision. “
âThis partnership brings together two dynamic companies with aligned interests.
Francesca Bodie, OVG
Francesca Bodie, President of Business Development of OVG, said: âThis partnership brings together two dynamic companies with a common interest in developing world-class sports and entertainment venues in one of the fastest growing urban markets. from North America.
“OVG’s core competencies in arena development and corporate sponsorship, coupled with HUPEG’s in-depth local expertise and success in championing high-impact city building projects, will translate into through the formation of a regional powerhouse that will meet the evolving entertainment needs of southern Ontario’s most robust market. “
âWe are one step closer to realizing our vision of transforming Hamilton’s beloved arena into a destination for sports fans, music lovers and families. “
PJ Mercanti, HUPEG
PJ Mercanti, President of HUPEG, said: âWe are delighted to announce this partnership with OVG, a forward-thinking pioneer in the world of sports and live entertainment.
“By joining forces with their impressive team of industry champions, we take one step closer to realizing our vision of transforming Hamilton’s beloved arena into a destination for sports fans, music lovers and families.
“We sincerely believe the best is yet to come for Hamilton.”
Jasper Kujavsky, HUPEG partner
Jasper Kujavsky, HUPEG Partner and Arena Renovation Project Director, added: âWe have long believed in the potential of this arena site, which is historic land as the location of the famous ‘Gretzky in Lemieux’ goal. and the very first JUNOS prizes. Concert formula.
âWe sincerely believe that the best is yet to come for Hamilton the ‘Ambitious City’ and we look forward to embarking on this historic journey with our incredible partners at OVG. “Music trade around the world